[quote="Elton John"]
my best guess is that little simba is more marketable for merch cuz he’s so cute and fuzzy and meow meow meow’
any other guesses?[/quote]
You'be hit this right on...
[quote="SimbasGuard"]What you said basically hits the nail on the head.[/quote]
Dang it, not only did you reply earlier, but you used the exact same words that I did!
But yes, I think the merchandise is meant to appeal more to kids than adults. While you do have the collectors and enthusiasts who get just about everything they can, and being adults having the means to collect merch, their numbers are too small compared to the one-off buys parents getting things for their kids.
And as for adults without kids? When was the last time you bought some TLK merchandise?